This page explains, in plain language, how Realty of India orders brokers and companies on its public pages — the exact parameters, in their order of importance. There is no other formula: what is written here is what runs.
The broker directory and company member lists
Brokers on the directory, company pages, and similar lists are ordered by, in this order:
- ROI Verified badge. Brokers with a live badge appear first. The badge means two things at once: that person's own government ID is on file with us, and their membership is active. Payment alone never lights it — the document does.
- Verified deals. Deals confirmed by the broker's own client on the client's device, then reviewed by our team. Self-declared numbers don't count here — only client-confirmed ones.
- Recent activity. Brokers active on the platform recently rank above dormant profiles.
- Name, alphabetically, as the final tie-break.
What money can and cannot buy
A paid membership unlocks features, and the identity-verified badge it enables is the first ordering parameter above — that is the whole commercial effect, and now you know it. Nobody can pay to alter a verified-deals count, insert themselves above a better-evidenced broker, or suppress another broker's standing. Advertising on Realty of India is always labelled as advertising and is never mixed into these organic orderings.
Property search results
Property listings are ordered by relevance to your search (location, budget, property type) and freshness — not by who the listing broker is. Listings whose brokers stop confirming availability expire automatically, so stale inventory drops out rather than lingering.
The blog front page
Posts on the blog front page are ordered by reader engagement — likes, comments and shares — weighted so that a comment counts for more than a like and a share counts for most, and then reduced by age so a post fades as it gets older rather than holding the top spot forever. Only signals from signed-in readers count, and a writer's engagement with their own post never counts.
Two rules override that order. The largest slot needs a headline and a cover photo, because it renders at full width. And one writer can hold only one of the three front slots, so a prolific author cannot take the whole page. When too few posts have any engagement to rank honestly, we order by publication date instead and label the block "Front Page" rather than "Trending on ROI".
Sponsored or promotional posts are excluded from the front block and the popular list entirely. They appear only under their own labelled section. Nothing on the blog can be paid into a higher position.
Trending on RealtyX
A listing, post or event enters Trending only when at least three different signed-in people have engaged with it recently, through views, saves, likes, comments, shares, enquiries, poll votes or event RSVPs. "Recently" means the last 30 days while the platform is quiet, and narrows to 14 or 7 days once enough items qualify inside the shorter window. Viewing, saving, liking, commenting on, voting in or RSVPing to your own item never counts.
What counts is when people engaged, not when the item was posted. A listing posted two months ago that draws fresh enquiries this week can still appear in Trending. Items posted more than 180 days ago cannot, and events drop out once they start. Within Trending, items are ordered by weighted engagement, with an enquiry or a share counting for more than a view. Visitors who are not signed in can move a listing or blog post up within Trending, but they can never put an item into it. Age lowers an item's place, so an older item ranks below a newer one with the same engagement, and more strongly so when the platform is busy. Items from identity-verified brokers get a modest lift, the same badge described above. One broker can hold only one of the top ten places. Trending carries no advertising, and no place in it can be bought directly.
Trending also checks that an item is complete. A listing is placed lower when it has fewer than three photos, a description under 100 characters, or no size: the carpet area for homes and commercial space, the plot area for plots and farm land, and the carpet or super built-up area for a holiday home. A PG is never marked down for size, because its form only offers an optional room area. A post is placed lower when it is under 50 characters with no photo or poll, and an event when it has no locality, a title under 10 characters or no start time. The same check places these items lower in the signed-in For You feed.
Real estate experts
The Real estate experts board ranks brokers by how much they contribute to RealtyX over the last 30 days. It measures activity and the response other people give it. It is not a rating of a broker's skill, and Realty of India does not endorse anyone on it.
A blog earns 10 points, at most one a day. A discussion of at least 100 characters, or a poll, earns 2 points, at most three a day. A broker also earns points when other signed-in people respond to their posts: 1 for each person who comments, 2 for each person who saves or shares, up to 20 points a post. A broker's own actions never count, posts removed by moderation lose their points, and nothing on the board can be paid for. Brokers with equal points share a rank. The board shows India until a state or city has at least 8 brokers with points, and then shows that local board. It has no effect on search results, the broker directory or Trending.
At the close of each month, the India board as it stands then decides two trophies for that month: "#1 Real estate expert" for first place, shared by anyone tied for it, and "Top 10 Real estate expert" for the rest of the top 10. A tie that would put more than ten brokers in the top 10 leaves that tied group out. Each trophy names its month, so it records where a broker stood, not where they stand now. #1 is awarded only when the board has at least 8 brokers, and the top 10 only when it has at least 20.
What we deliberately don't do
We do not publish a computed "trust score" or a blended rating of brokers. A single number built from mixed inputs hides which claims actually have evidence behind them, so we show the facts separately instead — identity verification, RERA registration, client-confirmed deals, listing completeness — and let you weigh them. If we ever introduce client ratings, they will be attributed to verified clients, never presented as Realty of India's own endorsement.
Questions about this page: [email protected].